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Privacy Policy

Information We Collect

We may collect:

Information you give us directly, such as:

  • Name

  • Email address

  • Shipping and billing address

  • Phone number (if you choose to provide it)

  • Order details and purchase history

  • Messages you send us (for example, by email or forms on the site)

Information collected automatically, such as:

  • IP address

  • Device and browser type

  • Pages you visit and how you move around the site

  • General location (city/region level)

This information is often collected through cookies and similar technologies.

How We Use Your Information

We use your information to:

  • Process and deliver your orders

  • Communicate with you about your orders, questions, or customer service issues

  • Send you marketing emails or updates if you choose to subscribe

  • Improve our website, products, and customer experience

  • Prevent fraud or protect the security of the site

  • Comply with legal or tax obligations

We only use your information when we have a valid reason (a “lawful basis”), such as performing a contract (your order), your consent (for marketing), or our legitimate interest in running and improving our small business.

Cookies & Similar Technologies

Our website may use cookies and similar tools to:

  • Keep you signed in or remember your cart

  • Understand how people use the site

  • Help us improve design and content

You can usually manage cookies in your browser settings (for example, block or delete them). Some parts of the site may not work properly if cookies are disabled.

How We Share Your Information

We do not sell your personal information.

We may share your information with:

  • Service providers, such as payment processors, shipping carriers, website hosting, analytics tools, or email service providers, so they can perform services for us

  • Authorities or legal bodies, if required by law or to protect our rights, safety, or property

These third parties are only allowed to use your information as needed to provide their services, and they should protect it in line with applicable laws.

Marketing & Emails

If you sign up for our email list or check a box to receive updates, we may send you:

  • News about Luna & Pearl

  • New product announcements

  • Special offers or promotions

You can stop receiving marketing emails at any time by:

We may still send you non‑marketing emails about your orders or important updates about your account or this policy.

How We Protect Your Information

We use reasonable technical and organizational measures to protect your information, such as:

  • Using secure connections (HTTPS)

  • Working with payment providers that offer secure processing

However, no method of transmission or storage is 100% secure. We cannot guarantee absolute security, but we work to protect your data responsibly as a small business.

How Long We Keep Your Information

We keep your information only as long as needed to:

  • Provide our services and fulfill your orders

  • Meet legal, tax, or accounting requirements

  • Resolve disputes and enforce our agreements

When we no longer need your information, we will delete it or anonymize it where appropriate.

Your Rights

Depending on where you live, you may have certain rights over your personal information, such as:

  • The right to access the personal information we hold about you

  • The right to correct inaccurate or incomplete information

  • The right to ask us to delete certain information, in some cases

  • The right to object to or limit certain uses of your information

  • The right to withdraw consent for marketing at any time

To exercise any of these rights, please contact us at lara@lunaandpearl.com. We may need to verify your identity before responding.

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